SET e Trinta Meeting 2012 – April 16, 17 and 18 – from 07:00 to 09:00 AM
Starting tomorrow, in this space of LVCC which contains more Brazilian per square meter in this period, will begin the long awaited morning meeting of that most famous and hottest technological environment of the world which is NAB Show. The SET e Trinta, this traditional and long awaited event by all television professionals who go to Las Vegas, has hosted around 350 Brazilians every year. For this edition, are scheduled nine presentations and two technological forums that will take place in the N116/117 rooms, after the traditional breakfast. You that are subscribed, save this presentation list:
MONDAY: 7:00/ 7:30: Breakfast
COORDINATION:
=>FERNANDO FERREIRA – SET/RBSTV
=>VANESSA LIMA – SET/ LINEAR
7:20 / 07:40 CONSOLIDATION OF DATA TO ENHANCE FOR THE NEXT GENERATION MEDIA WORKFLOW: ANY CONTENT, ANYWHERE, ANYTIME.
=>SPEAKER: NILTON GUEDES - DataDirect Networks / AD DIGITAL
7:40/ 8:00 TODAY’S MODERN TV BROADCAST FACILITY: FILE BASED, MULTI-FORMAT AND MULTI-PLATFORM
=>SPEAKER: MICHEL PROULX - MIRANDA TECHNOLOGIES/ BRASVIDEO
8:00 / 8:20 QUALITY ASSURANCE AND COMPATIBILITY OF FILES AT TAPELESS, MAM, AND OTT VOD SYSTEMS
=>SPEAKER: SILVINO ALMEIDA - TEKTRONIX
8:20 / 8:40 THE KA BAND - APPLICATIONS IN BROADCASTING AND CONTENT DISTRIBUTION AND BRAZILIAN REALITY
SPEAKERS:
=> JURANDIR PITSCH - SES
=> RICK LANGHANS - SES
8:40/ 09:00 LOUDNESS IN PRODUCTION AND BROADCAST INTRODUCTION TO ITU-R BS.1770 UND EBU R128
=>SPEAKER: TOBIAS KRONENWETT - LAWO – LINE UP
TUESDAY: 7:00/ 7:30: Breakfast
COORDINATION
=>EMERSON WEIRICH – SET/ EBC
=>FRED RHEME – SET/ RPC
7:20/ 7:40 THE EFFECT OF IMPROPER EXPOSURE & COLOR GAMUT VIOLATIONS ON FINAL PICTURE QUALITY
=>SPEAKER: ARMANDO ISHIMARU - LEADER
7:40/ 08:00 TRENDS FOR INTEGRATION OF EDITION AND CONTENT MANAGEMENT AT A JOURNALISTIC ENVIRONMENT.
=>SPEAKER: LEONEL DA LUZ - HARRIS
8:00/ 09:00 SET TECHNOLOGY FORUM
BEYOND HDTV – WHAT COMES NEXT? HOW AND WHEN THIS NEW GENERATION OF TV WILL COME TO OUR HOUSE?
MODERATOR: RAYMUNDO BARROS - SET / TV GLOBO
SPEAKERS
=> HANS HOFFMANN - EBU
=> HUGO GAGGIONI - SONY
=> LARRY THORPE - CANON
=> YOSHIAKI SHISHIKUI – STRL/ NHK
WEDNESDAY: 7:00/ 7:30: Breakfast
COORDINATION:
=>NELSON FARIA JR – SET/ TV GLOBO
=>PAULO KADUOKA – SET/ PSK ENG
7:20/ 7:40 COLOR THEORY AND LED TECHNOLOGY
SPEAKERS:
=>NICK WURZEL - ELECTRONIC THEATRE CONTROLS/ TELEM
=>DAVID HILTON - ELECTRONIC THEATRE CONTROLS/ TELEM
7:40/ 8:00 NEW OPTICAL DISC TECHNOLOGY FOR VIDEO ARCHIVE APPLICATIONS
SPEAKER: ERICK SOARES - SONY
8:00/ 8:15 PLANNING FOR THE SOCCER WORLD CUP IN BRAZIL
SPEAKER: MARCONI THOMAZ DE SOUZA MAYA - ANATEL
8:00/ 9:00 SET TECHNOLOGY FORUM
FOBTV- THE FUTURE OF BROADCAST TELEVISION
MODERATOR: LILIANA NAKONECHNYJ - SET / TV GLOBO
SPEAKERS:
=> MARK RICHER - ATSC
=> KEIICHI KUBOTA - NHK
=> LIEVEN VERMAELE - EBU
Tecsys Lectures in the Brazil Pavilion
Our friend and fellow Rodolfo Vidal, Tecsys Brazil, will be lecturing in Brazil Pavilion on April 16, 17 and 18 from 11:00 to 12;00am.
Topics to be developed are:
- Remux and SFN: concepts, applications and real cases. This lecture will review the design concepts of SFN networks, its applications and settings as well as a presentation of actual use.
- Closed Caption in ISDB. In this lecture will be discussed the details about the rule, differences among the patterns, models of applications and the available solutions for the closed caption transmission.
If possible, we will honor Rodolfo and discover new things about the issues.
AESP Meeting
Tomorrow, Monday, April 16, at 12:30, the AESP - Associação das Emissoras de Rádio e TV do Estado de São Paulo (São Paulo State Radio and TV Association) will hold a meeting of the Radio in Brazil Room (N116/117). Lasting an hour and a half, Jeff Littlejohn, the executive vice president of systems engineering and integration of Clear Channel, will give an interesting lecture about content distribution systems and data for businesses and final consumers, via AM and FM radio, HD radio and internet streaming, for a wide variety of consumption devices. Jeff has in its curriculum leaderships such as the work of an entire network to become the first North American broadcaster to launch a traffic service of RDS-TMC (Radio Data System-Traffic Message Channel) in real time. He leaded the team implementation of HD Radio Data Service whit HD radios.
Brazil Pavilion - a Brazilian space in LVCC
As has been occurring for six consecutive years, there is a space within Las Vegas Convention Center, colored by green and yellow, housing several Brazilian companies and speaking an original Portuguese from Brazil. It is the Brazil Pavilion! There are companies like Ativa Soluções, Biquad, Casablanca Online, EITV, Hitachi Kokussai Linear, SBTVD Forum, Ideal Antenas, Inatel, Playlist, Screen Service, Showcase Pro, STB, Sindivel, Sonatec, Tecsys Brazil, TQTVD, Trans-tel and TSDA, representing our colors and showing our technology to the world.
The Brazil Pavilion is organized and coordinated with a great competence by the Sindivel, Santa Rita do Sapucai-MG, encouraged by Apex Brasil and has the support from Forum SBTVD and SET.
You can not, no way, let to disseminate nor promote and honor this Pavilion. It is in SU3223, with entrance by south, upstairs, and is "connected" from 09:00 to 18:00 on April 16, 17, 18 and 19.
SET Brazil Room - another great Brazilian space in LVCC
The Brazil SET Room is another space within Las Vegas Convention Center, colored by green and yellow and very well attended by a beautiful, cheerful staff speaking Portuguese. In this space you will get your credential to SET e TRINTA and to the Show. It is right there you have to come back every day to join you for breakfast, accompanied by your Brazilian friends, and watch those lectures well prepared and pronounced by Brazilian and foreign specialists in each area. After lectures and during all day long, the room is on hand to receive guests for meetings, to use computers and access the internet, drink a water and a coffee or just relax a little bit from the marathon of the show. The SET Room is located in N116/117 and can be accessed by the ground floor of the central aisle, near the C4 gate. Use always this space which has been reserved for you and your friends. There are brazilians to receive and support you there.
Day by Day tips - Free Sessions – From 09:00 to 10:15 - Las Vegas Hotel, Paradise Room
On Monday, April 4, from 09:00 to 10:15 in Las Vegas Hotel, Paradise Room, will happen the NAB 2012 Show Opening.
At that time, Gordon Smith, NAB President and CEO will be speaking about "The state of the Broadcasting Industry", addressing how the NAB is working to promote the interests of radio and television station in Washington, aiming to ensure a vibrant future for broadcasting, as well as the broadcasters are innovating and capitalizing the technological advances, once again that radio and TV stations are currently operating in a business environment of fast change and unpredictable. Among the highlights include the legislative and regulatory priorities of NAB and the enormous public service broadcasters provided to local communities across America.
As a result, Rich Boehne, the EW Scripps Company president and CEO, will make his presentation about the case of your company. At each year, the list of companies that are in the market for over 100 years falls, victims of radical changes, economic pressure and consolidation. The EW Scripps Company, is a different company, 134 years and midsize, with interests in television stations, newspapers, local news and information sites. Scripps has demonstrated commitment to the excellence, innovation and outstanding service to local communities since 1878 when Edward W. Scripps founded a newspaper with $ 10,000 borrowed from his brothers. Under his leadership, Scripps became one of the first newspaper chains of private property. Later he founded the United Press International Service, which has became a leader of the world journalism. In 1935, Scripps began buying radio stations, got into the cable systems business in 1980 and in 1994 became a cable programmer, with networks like the HGTV and Food Network. The program "Scripps National Spelling Bee" inspired films, documentaries and a Broadway musical about the cerebral competition of high level. In the print media, as in the air as the Internet, Scripps is the first source for local and information news, benefiting readers, viewers and advertisers. The company strives to make communities stronger and more dynamic following his vision of long time which is "Give the light and people will find their own way." The companys portfolio of media properties with local focus currently includes 19 television stations (10 affiliates to ABC, 03 to NBC, 05 to Azteca America and one independent), daily and community newspapers in 13 markets and a central media in Washington , home of the Scripps Howard News Service.
Closing the NAB2012 Show Opening, Stephen J. Dubner, award-winning author, journalist and radio and TV personality, co-author of international bestsellers "Freakonomics" and "Super-Freakonomics" , will speak about this subject.
According to him, Freakonomics became a cultural phenomenon, generating multiple media platforms, including "Freakonomics Radio", the host Dubner, a popular Freakonomics blog which can be accessed on the website of the New York Times and a feature length documentary which was released in cinemas and also via iTunes. Through a forceful storytelling and a sarcastical insight, Dubner shows how economics is, at root, the study of incentives, ie, how people get what they want or need, especially when other people want or need the same thing. At a time when the media and the entertainment industry are undergoing major changes in strategies, moves, technologies and expectations, the realistic and innovative vision of Dubner about the media ecosystem is invaluable for understanding the Great Shift of the Content.
These three lectures promise to bring very interesting information. Try to watch.
Another meeting points of Brazilians - ITC
Besides those "meeting points of Brazilians" that have been pointed out (SET Brazil Room and Brazil Pavilion), we have a third one provided by U.S. Commerce Department, partner of SET in the organization of official Brazilian delegation to visit NAB2012. This is the International Trade Center (ITC) located at the entrance of Central Lobby of the LVCC. In ITC, the visitor will have access to private meeting rooms, Wi-Fi to lap-top users and computers for those who does not have lap-tops, coffee, soft drinks, water, all free, multi-lingual staff to Portuguese / English, Spanish, Chinese, Japanese and Korean; NAB staff to assist you in any necessity; daily happy hours. The U.S. Commerce Department also invites visitors to participate in an informal cocktail-Global Matchmaking Reception (GMR), which will take place on Monday, April 16, from 6:00 pm to 8:00 pm in Las Vegas Convention Center, South Hall, S219 room. It will be an work event, where some of the American companies will make presentations of products that will be exhibiting at NAB in an individualized way.
BRAZIL BROADCAST & CABLE, AUGUST 2012 - PARTICIPATE
Home Broadcast Technology Fair in Brazil
Janaina Fardim, event coordinator, awaits your visit in room N117 from 9am to 12pm, to contact companies interested in exhibiting.
Phone: +55 (21) 7893-9213
Nextel ID: 54 909 * 6
E-mail: comercial@broadcastcable.com.br
Join and meet the biggest show of the sector in Latin America!
BRAZIL SET CONGRESS 2012
BE A SPONSOR. REALIZE LECTURE. MAKE NETWORK
Event Technology Broadcat the parents who hold the World Cup 2014
Daniel Calleia, Coordinator of the SET Congress, awaits his viita in room N117 from 9am to 12pm, serving interested in making the sponsorship.
ID 55 * 10 * 5767 - email: daniel@set.com.br
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